Give your team a more direct way to understand viewing habits and content performance.
The Content analyst sits inside Content Engagement Analytics and converts plain-language questions into queries against your own engagement data, using the time range and filters you already have applied. It answers with KPIs, a chart and a short briefing, and shows the supporting figures and the method used in the analysis, so you can check where a number came from. You can also bring in your own programme schedule, channel list or demographic data to answer questions the platform data alone cannot, such as viewing per programme. Longer analyses keep running in the background, and you are notified when they are ready.
In this three-minute walkthrough, we show how it works.
